How can you benefit from CSS program for Google Shopping Ads?

Switching your Merchant Center from Google CSS to a CSS partner like offers you a 20% reduction in CPC. In this article, we will explore the exact implications of this discount on your campaign and how you can leverage it to enhance your results. Understanding the Discount Mechanism A CSS partner, such as, […]

Basic glossary of SEO terms – what is onpage, offpage, backlink or black-hat?

Basic glossary of SEO terms - what is onpage, offpage, backlink or black-hat? - - Verteco

Search Engine Optimization (SEO) is a critical component of any digital marketing strategy. It is the practice of improving the quantity and quality of website traffic by increasing the visibility of a website or a web page in search engine results pages (SERPs). SEO has become increasingly complex over the years, with the introduction of […]

How to use Google free listings with CSS partner for Google Shoppings

Google Free Listings provide a fantastic opportunity to drive traffic to your products at no cost. In order to be included in these listings, you must have a Google Merchant Center account. However, if you advertise through a Google CSS Partner, you can still utilize your CSS partner merchant center to add your products to […]

Get a €350 Credit for Your Online Marketing with Google AdsGoogle ads

Are you looking to get a credit worth €350 for your online marketing efforts with Google Ads? If so, certified Google partners like Verteco studio can help. These partners have the ability to apply a credit of €350 to any active advertising account that is less than 30 days old. This is a great way […]

How to get more orders for your e-shop

There are many strategies that can be used to increase orders for an online store. Here are a few potential options that you may want to consider: By implementing these strategies and continually looking for ways to improve your store’s offering and customer experience, you can increase the number of orders you receive and grow […]

What is Google Performence Max Campaing and what is it good for?

Performance Max is a new goal-based campaign type that allows performance advertisers to access their entire Google Ads inventory in a single campaign. It’s designed to complement your keyword-based search campaigns and help you find more converting customers across all Google channels including YouTube, Display, Search, Discover, Gmail, and Maps. Performance Max helps you improve […]

What is Google Shopping Ads and how to use them to get more orders for your store?

Formerly called Listing Ads, Google Shopping is a service provided by Google. It allows customers to search, view and compare products. These products are displayed when a customer searches for a product using Google. They can appear on the search engine results page or under the shopping tab. For example, when a customer types “blue […]

Guide: How to delete categories in bulk in Shoptet?

Potřebovali jste někdy smazat v Shoptetu větší množství kategoorií, no ruční “vyklikávání” jedné kategorie po druhé Vám příšlo příliš zdlouhavé? Přinášíme vám návod pro Shoptet, jak efektivně smazat větší množství kategorií v Shoptetu, a to pomocí hromadného importu kategorií a následného vložení kódu. Jak tedy hromadně kategorie, které si nepřejeme mít v Shoptetu, smazat? POZOR! Před […]